Helvetica, the film

On the jacket of my copy of Virginia Woolf's book Flush, her biography of the poet Elizabeth Barrett Browning's aristocratic pet cocker spaniel (a great read, whose success displeased Virginia), there is a great quote by the author taken from a lecture she gave in Oxford in 1928:

"What is meant by "reality"? It would seem to be something very erratic, very undependable—now to be found in a dusty road, now in a scrap of newspaper in the street, now a daffodil in the sun."

And of course it can also be found right under a writer, or filmmaker's, nose as the success of the documentary Helvetica seems to prove. A film about a font sounds like an unlikely subject but apparently everyone wants to see Gary Hustwit's itinerant film. Me too, I'm dying to see it now, after hearing so much about it. Hopefully I'll be able to get a seat next time it comes to London on 7 September at the ICA.

Here you can find whether it's screening anywhere near you.